Resonate Consultants is a national acoustic and vibration engineering consultancy who came to us three years ago with big growth plans.
Resonate Social Media Management
Idea & Scope
Advisory and implementation on digital marketing, brand voice, website, public relations, content, email marketing and social media.
Execution
Acting as an experienced, outsourced marketing resource as the company has grown has been hugely beneficial for consistency and flexibility without needing to invest in an inhouse team member.
On a retainer basis, Rhetoric generates relevant, click-worthy long and short form content on behalf of key executives and the company, distributed across multiple digital platforms.
From technical articles to behind-the-scenes posts, infographics and on-brand video and photography the results speak for themselves. On LinkedIn, Resonate often features in over 10,000 newsfeeds, gaining followers from key sales targets, while driving web traffic and leads.
Results
In three years consistent posting of quality, brand-aligned content has increased brand awareness and doubled LinkedIn Company Page followers, while showcasing the national firm as a leading consultancy and employer of choice.
Positioning the client using professional and engaging content that aligns with their values, showcases the company to future employees, current clients and stakeholders via their digital channels. Consistent messaging ensures an understanding of who Resonate are, their culture and the key services they provide. Monthly reporting to the executive team shows how key metrics correlate to strategic objectives set. Rhetoric has built the relationship with multiple team members, leading to staff buy-in and increased sharing of day to day, grassroots content.
TESTIMONIAL
Resonate Consultants
Resonate is a specialist acoustic and vibration consulting business with offices in Sydney, Adelaide and Melbourne.